Women have an abundance of options to choose from when it comes to sultry underwear. Whether it’s a bust boosting bra, silhouette shaping knickers or a racy g-string - ladies have been getting the upper hand in lingerie for years. Times are a-changing though as DGU invites you to discover the secret side of the men’s underwear world, courtesy of the great Gregg Homme....

Forget baggy boxers and boring briefs! Gregg Homme shuns ordinary, everyday underwear for overtly sexy styles using the most contemporary fabrics. Satin, see through and even faux leather feature on tiny T-Strings, teasing thongs, jockstraps, maximising briefs and stud encrusted shorts.

Gregg Homme offer some seriously interesting upper body options too, with T-shirts, tops and tanks in an array of leather look, lace up and studded fabrics perfect for the Pride season and beyond.

Avant garde styles from Gregg Homme at DGU get shipped out just as soon as they’re shipped in, showing there is in fact a huge demand for sexy men’s undies - a trend that is sure to continue if the modern man gets his way.

Founder of DGU, Adam Davies, says demand for raunchy styles is growing: “We are seeing great demand for brands like Gregg Homme who really take men’s underwear into new realms of sexiness.”

Deadgoodundies.com is a very media-friendly website with masses of great model and product shots covering a huge selection of men’s designer underwear and swimwear from all over the world. This includes ergonomic undies from Equmen and Obviously for Men (Australia) and Ergowear (Chile - as seen on How To Look Good Naked), plus über cool designs from European brands like Doreanse, HOM, Bruno Banani and Olaf Benz. There are classics like Sloggi and Jockey, and a whole raft of fabulous undies from South America - brands like Gigo and Gia, Mundo Unico and Clever Moda. And if you wear what you dare, there’s Manstore or Gregg Homme to tempt your adventurous side?