Author Guidelines

UK Press Releases has recently changed ownership. As a consequence of this change, we have introduced new standards required of authors in order to be considered for publication. These guidelines should be followed in order to have the best success in publication. Please read all the following, but note in particular the following mandatory elements :

  • We are NOT a trade directory or general Article directory. Our purpose is to provide a platform for company NEWS ... Hence the 'Press Releases' in our name
  • Articles MUST be relevant to a UK Audience
  • Articles must contain a news element or announcement - having served years isn't news .. that is history!!
  • Articles must be well written with good use of English language (many articles are rejected where the writer is clearly not using English as a first language)
  • Articles must not be in BANNED topics. We are NOT presently accepting anything under the following:
    • broad LOANS category
    • GAMBLING - Bingo, betting, lotteries etc.
    • DRUGS, prescription or not or SURGERY (whether invasive or not .. e.g. laser) or MEDICAL CLAIMS (including weight loss activities)
    • PYRAMID activities which encourage others to sign up in order for a subscriber to profit are also BANNED.
    • ESCORT activities
  • No HTML Classes, tables or DIVs should be used in the article. Basic formatting is allowed e.g. Paragraphs,, newlines
    , bold and italics are also acceptable as are ordered or unordered lists. However there should be no font declarations.
  • NO SHOUTING TITLES - keep them in Normal Sentence Case please.
  • NO ANONYMOUS ATTRIBUTION of claims and statements .. e.g. 'The Manager said" .. what is the manager's name.

Author Obligations

You warrant that you have the right to publish content either as original author or with the express permission of the original author (except for quotations, snippets otherwise used to provide context).

All content will be original or a bona fide recirculation of a press release and will not be submitted multiple forms essentially saying the same thing. Duplicate postings will be deleted in ukpressreleases.co.uk's sole discretion and offenders may incur bans.

Content will ideally be targetted towards the UK but should always be well written in the English language. Poorly drafted content (in the sole discretion of UK Press Releases) will be flagged as problem copy.

We will endeavour to comment against each problematic release, but where an author demonstrates a pattern of poor writing that would detract from a visitors experience if published and would incur disproportionate resource to respond to a single author's releases one by one, then we reserve the right to wholesale mark submissions as problems for the author to review in the light of these conditions and amend as necessary for resubmission to a reviewer.

It appears that many of our submitters are submitting articles outside their native tongue. UK Press Releases has no issue with this, but the articles must be reasonably well written and flow well and intelligibly in order to be published.

Reasons why we might Reject

1. Inaccuracy or clearly false claims

Claiming that a mobile contract containd FREE minutes, texts or such-like will not be tolerated. They are not free if they are paid for via the contract .. they are an allowance, NOT free minutes etc..

2. Poor use of language/poor sentence framework

e.g. 'The mobile phone is having feature ' instead of saying 'The mobile phone has/contains/includes feature' that is natural written and spoken English.

e.g. 'Avail yourself of a Network Bond' - uses uncommon language that would normally be replaced with 'Take advantage of a Network Contract'

3. Repetition/Naive writing/Adding nothing new

e.g. Writing about what a mobile contract is repeatedly within the same article will lead to rejection

e.g. Telling us that mobile phones are faster than writing a letter treats the audience like an idiot and will not be accepted.

e.g. submitting an article that has been submitted 10,20 times before without adding a new dimension will also lead to rejection and potentially to a category being closed to new submissions (e.g. Loan articles are not being accepted .. exceptions may be possible only if there really is something new to add .. e.g. Company Y launches new product).

4. Submission to closed topics.

Presently, we are NOT accepting anything under the following :

  • broad LOANS category
  • GAMBLING - Bingo, betting, lotteries etc.
  • DRUGS, prescription or not or SURGERY (whether invasive or not .. e.g. laser) or MEDICAL CLAIMS (including weight loss activities)
  • PYRAMID activities which encourage others to sign up in order for a subscriber to profit are also BANNED.
  • ESCORT activities

We may make an exception to bona fide organisations directly representing merchants and companies in the above categories. This is at our sole discretion, but for avoidance of doubt .. an affiliate relationship would not be considered to be direct representation, however a formal exclusive advertising/PR appointment would indicate an agency where we would expect Press Releases to originate and we MAY allow releases from those parties.

Important note re External Links
ukpressreleases.co.uk reserves the right at any time now or in future to substitute direct to merchant links at point of click and replace those with alternative affiliate paid links through the use of technology; an Author's own affiliate links will never be substituted in this way.


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